CSI Helsinki

A promising Finnish company that creates case management software for law firms wanted to go international. Their brand experience was not up to par with their ambitions, although the product was competitive. We took the identity to the next level.

Story.

Working side by side with the client, we followed a path of Nordic simplicity in style. With the smallest of details we wanted to communicate that by using the product, legal offices acquired the least operational burden and the maximum revenue. Their easy to use software facilitates billing and enhances productivity.

The simple and clear idea was simultaneously the main challenge: how to integrate the § sign into the CSI logo. In practice it took dozens of design paths and hundreds of variants.

The finalized identity combines the letter S in CSI with the § sign. The rounded shape of the logo echoes the selected typography. It communicates strongly, stands out positively and stands the test of time.

Project.

Law firm case management software company’s identity redesign.

Deliverables.

Brand Strategy, Brand Identity, Logo, Design Implementation, Collateral

Story.

The simple and clear idea was simultaneously the main challenge: how to integrate the § sign into the CSI logo. In practice it took dozens of design paths and hundreds of variants.

Project.

Law firm case management software company’s identity redesign.

Deliverables.

Brand Strategy, Brand Identity, Logo, Design Implementation, Collateral

CSI Helsinki

Story.

Project.

Deliverables.

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